our story

Hi, I’m Nina, creator, and founder of SoPlugged - an online platform that makes #buyingblack easy! Our biggest inspiration at SoPlugged is supporting Black entrepreneurs and growing our community together.

Our search-friendly platform makes it easy to find and connect with Black-owned businesses across Canada. It also gives Black entrepreneurs the opportunity to increase brand visibility and reach a thriving community of people looking to buy black.

It’s always a beautiful thing to see people join the movement to support Black-owned businesses. That’s our story and we hope you become a part of it!